{"id":351712,"date":"2026-02-06T14:22:40","date_gmt":"2026-02-06T12:22:40","guid":{"rendered":"https:\/\/www.elche.es\/2026\/02\/lajuntament-llanca-una-campanya-per-a-incentivar-el-comerc-local-amb-motiu-del-dia-de-sant-valenti\/"},"modified":"2026-02-06T14:22:48","modified_gmt":"2026-02-06T12:22:48","slug":"lajuntament-llanca-una-campanya-per-a-incentivar-el-comerc-local-amb-motiu-del-dia-de-sant-valenti","status":"publish","type":"post","link":"https:\/\/www.elche.es\/va\/2026\/02\/lajuntament-llanca-una-campanya-per-a-incentivar-el-comerc-local-amb-motiu-del-dia-de-sant-valenti\/","title":{"rendered":"L&#8217;Ajuntament llan\u00e7a una campanya per a incentivar el comer\u00e7 local amb motiu del Dia de Sant Valent\u00ed"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_id=&#8221;SUBTITULAR_NOTICIA&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p><strong>Segons l&#8217;edil de l&#8217;\u00e0rea, Caridad Mart\u00ednez, \u00e9s una \u201ccampanya d&#8217;amor del bo a eixos comer\u00e7os i a les persones properes que ens atenen di\u00e0riament\u201d<\/strong><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;TEXTO_NOTICIA&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<strong>L&#8217;Ajuntament d&#8217;Elx<\/strong>, a trav\u00e9s de la <strong>Regidoria de Comer\u00e7 i Hostaleria<\/strong>, ha llan\u00e7at una nova campanya promocional amb l&#8217;objectiu d&#8217;<strong>incentivar el consum en establiments locals amb motiu de la celebraci\u00f3 del Dia de Sant Valent\u00ed,<\/strong> el pr\u00f2xim 14 de febrer, per\u00f2 tamb\u00e9 al llarg de l&#8217;any.<\/p>\n<p>L&#8217;<strong>edil de l&#8217;\u00e0rea, Caridad Mart\u00ednez<\/strong>, ha explicat que esta campanya, sota el lema \u2018Amor del bo\u2019, \u00e9s una \u201ccampanya d&#8217;amor al comer\u00e7 local, de l&#8217;amor de les persones pr\u00f2ximes que ens atenen di\u00e0riament en els diferents comer\u00e7os del nucli urb\u00e0 i de les pedanies\u201d.<\/p>\n<p>La campanya est\u00e0 formada per <strong>4 v\u00eddeos i els seus respectius cartells<\/strong> en els quals es fa refer\u00e8ncia a establiments de proximitat com el <strong>forn, fruiteria, perruqueria i taller mec\u00e0nic<\/strong>, on ha dit Mart\u00ednez, \u201cposen \u00e8mfasi en eixos xicotets detalls de proximitat que al final marquen la difer\u00e8ncia entre uns comer\u00e7os i altres i que tamb\u00e9 ens toquen el cor\u201d.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;TEXTO_FIN_NOTICIA&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]Per part seua, el CEO de <strong>Cacahuete Comunicaci\u00f3n<\/strong> i responsable de la campanya, Eloy Licer\u00e1n, ha assenyalat que \u201cla campanya \u2018Amor del bo\u2019 tracta de posar en valor eixos gestos, eixe amor del bo del comerciant que ens coneix i que mira per nosaltres durant tot l&#8217;any i no sols en Sant Valent\u00ed\u201d.<\/p>\n<hr \/>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;]<audio class=\"sc_audio\" src=\"https:\/\/soundcloud.com\/ayuntamiento-de-elche\/el-ayuntamiento-lanza-una\" width=\"\" height=\"\" style=\"````\"><\/audio>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_id=&#8221;SUBTITULAR_NOTICIA&#8221;][vc_column][vc_column_text css=&#8221;&#8221;] Segons l&#8217;edil de l&#8217;\u00e0rea, Caridad Mart\u00ednez, \u00e9s una \u201ccampanya d&#8217;amor del bo a eixos comer\u00e7os i a les persones properes que ens atenen di\u00e0riament\u201d &nbsp; [\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;TEXTO_NOTICIA&#8221;][vc_column][vc_column_text [&hellip;]<\/p>\n","protected":false},"author":198,"featured_media":351691,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2636,391,1312],"tags":[],"class_list":["post-351712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comerc-va","category-home-va","category-noticias-va"],"_links":{"self":[{"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/posts\/351712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/users\/198"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/comments?post=351712"}],"version-history":[{"count":2,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/posts\/351712\/revisions"}],"predecessor-version":[{"id":351714,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/posts\/351712\/revisions\/351714"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/media\/351691"}],"wp:attachment":[{"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/media?parent=351712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/categories?post=351712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elche.es\/va\/wp-json\/wp\/v2\/tags?post=351712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}